Further penetrating national accounts Hospitality Mints Targeting • Lead Generation • Influencer Marketing • Direct Mail • Digital • Illustration Challenge Hospitality Mints received approval from McDonald’s to carry their signature buttermints, but pushing their product through to the store level was challenging. Esrock Insight McDonald’s franchisees who offer Hospitality Mints for table touches are experiencing better patron loyalty, repeat business and positive social mentions. Solution Go direct to the regional decision makers at McDonald’s with a testimonial campaign and a custom keepsake that serves as a constant reminder of how mints are a sweet way to gain more business.
