Selling nostalgia

ConAgra Brands/Swiss Miss®

creative & design • email marketing • web design • sales collateral • lead generation

Esrock Insight A solid nostalgia brand with consumers overall, Swiss Miss cocoa scored surprisingly high with millennials—while the coffee boost of new Swiss Miss Café Blends made it a perfect fit for consumers’ growing desire for indulgent afternoon pick-me-ups.

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your high school yearbook picture your greatest successes your biggest challenges your brand promise a guilty pleasure your strongest competitor how we can grow your brand

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