Victor Lozano

What’s New In Food: “Elf”-Inspired Entree

What’s New In Food: “Elf”-Inspired EntreeInspired by the now-classic holiday film, Miss Ricky’s in Chicago is menuing a meal with marshmallows, S’mores Pop Tarts, M&Ms, Oreos, chocolate sauce, syrup and more all atop a bed of spaghetti. Who else will serve up a pop-culture spin on the holiday LTO?

What’s New In Food: The Mobile App Ambush

What’s New In Food: The Mobile App AmbushBurger King just fired a resounding shot in the burger wars—using geofencing to serve consumers a one-cent Whopper offer as they drive near a McDonalds. Who will be next to drive trial and conversion in an unconventional way?

What’s New In Food: Movie Theater Menuing

What’s New In Food: Movie Theater MenuingMovie theaters are increasingly distinguishing themselves not only by what’s on the screen, but what’s on the menu. Popcorn and fountain drinks have given way to fajitas, wood-burning pizza and specialty cocktails. Where will their menus go next?